FENDI, established in 1925, has evolved into a multinational luxury brand under the LVMH umbrella. The brand’s handbags are crafted using traditional Italian leather techniques, seamlessly blending unique designs and core “exquisite craftsmanship” while fusing traditional and modern elements. This approach results in fashionable innovations that maintain a classic essence.
Key Color:
Bel Air Blue
Bel Air Blue is FENDI’s flagship color for this pre-fall season. This hue showcases a bright, light tone that exudes vitality and vibrancy. It symbolizes tranquility, comfort, contemplation, and determination.
The color evokes a sense of coolness, quiet comfort, and joyful freedom. It enhances the energy and lightness of handbags while offering strong compatibility with other colors, creating distinctive trendy looks and enriching bag designs.
Brand Fabric
Raffia
FENDI incorporates raffia crochet material in combination with the original Pequin stripe’s tobacco color as a base for items such as the Sunshine tote bag. This fusion infuses the classic stripe with a coastal summer ambiance.
Notably, the barrel bag, a collaboration between FENDI and Made for a Woman, is handcrafted by skilled artisans in the Antananarivo workshop. It features hand-stitched Selleria stitching on the leather handles, showcasing FENDI’s natural, refined aesthetic.
Brand Element
Nautical Stripes
The nautical stripe designs in FENDI’s capsule collection draw visual inspiration from Karl Lagerfeld’s 1983 Peguin stripes. This element is incorporated into classic bag styles like the Peekaboo and Baguette, which now feature striped print versions. These designs employ color combinations based on neutral tones.
FENDI’s 2024 Pre-Fall Collection: A Deep Dive into Luxury Women’s Handbags
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