The recently unveiled Chanel Fall/Winter 2024 Haute Couture collection, presented in late June, dazzled the runway with the house’s powerful aura and exquisite craftsmanship. The fashion world erupted in praise, hailing this long-awaited masterpiece as reminiscent of the Karl Lagerfeld era.
The show was staged at the renowned Paris Opera House, presented like a theatrical performance – luxurious and dramatic. Shimmering embroidered floral motifs, light and romantic feather fringes, and the “haute couture bride” making her final appearance adorned in blooms, all created a grand, dreamlike spectacle.
Buttons, embroidery, collars, sleeves… these “accessories” often overlooked by many brands are distinctive style symbols for Chanel. The countless intricate details left audiences in awe, proving once again that they are indeed the ultimate deciding factors in success.
What makes Chanel an eternal classic, presenting its beautiful yet hardcore soul to perfection, is inseparable from the 12 specialized ateliers behind it.
Particularly noteworthy is the goldsmith atelier GOOSSENS, which never lacks visits from top fashion icons and has earned century-old royal approval. Even among Chanel’s haute couture workshops known for exquisite craftsmanship, it always stands out as the most exceptional.
Among all collections, the one that best showcases GOOSSENS’ goldsmithing prowess is undoubtedly the Poppy series!
The poppy, a significant cultural element in history and mythology, has long been favored by the fashion world for its ability to convey a fragile yet eternal beauty, balancing awareness and allure. From photoshoots to jewelry, many classic works have drawn inspiration from it.
Van Cleef & Arpels’ 1988 Pavot poppy brooch, set with rubies and diamonds, was nobly beautiful and alluring, fetching an auction price of up to $284,800.
The golden poppy crown customized by Arje Griegst for Queen Margrethe II of Denmark is also breathtakingly beautiful, with poppy flowers quivering in the wind, both magnificent and vivid.
For GOOSSENS, the poppy first originated in its “talisman” series. From bud to bloom to fruit, this series’ growth process interprets the tenacity and beauty of life. Owning a poppy jewelry piece symbolizes an intangible power and spirit, representing women’s self-encouragement and suggestion.
Mr. Goossens hoped that through the endless vitality emanated by poppies, women would be encouraged to bloom with the unique and tenacious beauty of life, like Mademoiselle Chanel, and focus more on expressing their inner strength.
Therefore, GOOSSENS’ poppies have developed a distinctive style. Mr. Goossens himself came from a goldsmith background, exposed to metalwork in his father’s workshop from a young age, and particularly excelled in spectacular and sculptural haute couture jewelry.
The poppies under his craftsmanship combine an artist’s soul with a craftsman’s hands, featuring both bold modern style and exquisitely refined goldwork.
Unlike typical floral designs, GOOSSENS’ poppies create a layered artistic effect, seemingly bursting with exuberant vitality. This dynamic sense of dimension is incomparable to flat poppy designs.
Each GOOSSENS piece is handcrafted by artisans before being cast into molds for production, so traces of handwork and craftsmanship are evident throughout.
Take this poppy, for instance. Not only are the petals lifelike, but even the stamens are meticulously detailed. The reverse appears to have a stem connecting various sized flowers, creating a lush, blooming effect.
The 24K gold-plated color, a unique shade mixed by GOOSSENS goldsmiths, carries a classic vintage feel, perfectly suited to express the fragile yet eternal beauty of poppies.
This time, we’re introducing stunning new additions to the poppy series! Rings, earrings, bracelets, necklaces, and more – a complete range of styles is available.
Remember the previous poppy ring? It was incredibly popular and highly inquired about, but this new version is even more beautiful! The flowing floral design now incorporates pearls as buds, adding elegance and nobility.
The small, wearable poppy earrings are exquisitely detailed, with even the finest petal wrinkles visible – a testament to refined taste that stands up to close scrutiny.
The long earrings are even more elegant and captivating. Slender stems gently dangle, creating natural curves and beauty. When a golden poppy blooms by the ear, swaying in the breeze, it maximizes that fragile yet alluring beauty.
The graceful poppy bracelet features vintage gold-plated poppies, with pearl and rock crystal buds, combining GOOSSENS’ most classic elements to create a vibrant, beautiful scene.
While the bracelet is already stunning, the cuff is even more breathtaking! Poppies layer abundantly on the bold cuff, growing freely, full of exuberant and wild energy, easily adding depth to any outfit.
Poppy necklaces are also available. Even the chain is custom-designed for the poppy theme, seemingly bearing the texture of stems and leaves. Such exquisite detail is surely the hallmark of a century-old brand and master craftsmanship!
The brooch is an elegant choice, skillfully and harmoniously combining poppies and buds in various forms into a single piece. The overall shape exudes feminine delicacy and grace, perfectly demonstrating both artistry and high craftsmanship.
Let’s take a look at a few everyday, versatile “lightweight” poppy pieces. The poppy ring is a highlight of the design. Though small, it’s a floral extravaganza, three-dimensional and vivid on both front and back. Only the part touching the skin is smoothly polished, ensuring maximum comfort.
The hoop earrings are incredibly intricate, with poppies layered and clustered together, creating rich dimensions. The “surging” dynamic is comparable to a painting, showcasing the prowess of a goldsmith dynasty. It’s no wonder these earrings have topped GOOSSENS’ bestseller list.
The transformation of hard metal into delicate and beautiful poppy bracelets best demonstrates GOOSSENS’ superior carving skills. Wrinkled petals and blooming stamens come to life through miraculous carving techniques, with traces of craftsmanship and texture revealing the master’s artistry.
Enchanted by the poppy series? Don’t swipe away yet, there are more surprises! We have the most comprehensive GOOSSENS jewelry collection in China, where you’re sure to find what you desire. Moreover, this week’s new arrivals are a visual feast, with most being never-before-sold styles. You’ll definitely feel rewarded by the end!
In the early 20th century, Mademoiselle Chanel creatively proposed the concept of “costume jewelry,” challenging the luxury attribute of jewelry. Defying societal norms and traditions, she wore bronze, glass, and faux pearls on the streets, instantly becoming a trendsetter.
Who has inherited Mademoiselle Chanel’s pioneering DNA? Undoubtedly her haute couture workshop GOOSSENS, especially the Cabochons series!
Cabochons series
Using cabochon cutting techniques combined with natural gemstone rock crystals, hand-dyed to achieve a luxurious texture and vibrant colors comparable to emeralds and rubies, these shimmering “gemstone” hues embody the indomitable spirit flowing in Mademoiselle Chanel’s veins.
Only GOOSSENS can truly achieve a million-dollar effect with thousand-dollar materials!
The Cabochons series is named after its cutting technique, highlighting its uncut, directly polished approach. This best reflects the precious and unique personality of gemstones, highly favored by designers from big brands like Duke Verdura and BVLGARI.
The Cabochons series has its own characteristics: using rock crystals, hand-colored by veteran craftsmen, resulting in stunning, iridescent beauty. Ruby red, coral orange, jade green, turquoise blue, deep lake gray, orchid purple… Moreover, each season has its exclusive color card. As one season passes, production gradually ceases and is never replicated. Even classics are fleeting!
This time, we’re introducing the highly distinctive mini cabochons, featuring rings and earrings in various color combinations that blend modern style with vintage charm, exuding a youthful vibe for daily wear.
The clear crystal ring is the most versatile. Three mini rock crystals of different shapes complement the hand-hammered metal texture, showcasing a wild, natural feel.
The grape color is the gentlest pink-purple hue, accentuating graceful femininity.
The sapphire blue resembles an entire starry sea. Through the rock crystal with its natural inclusions, one can almost see starlight and waves.
The same design is available in three earring styles. The rock crystals are artfully arranged, instantly achieving a quietly luxurious look with a single piece.
Whether in grape or sapphire blue, the color combination of the three rock crystals shows subtle differences while maintaining a particularly sophisticated and harmonious appearance, demonstrating the exquisite hand-coloring skills of GOOSSENS’ master craftsmen.
These masterful color combinations won’t be replenished after the season ends, maximizing their collectible value. If you’re tempted, be sure to act quickly!
Cachemire series
For those seeking absolute glamour and attention, the Cachemire series understands the beauty of intricate luxury perfectly. Inspired by Indian-style jewelry, renowned for its opulence, GOOSSENS’ design elevates it with a captivating sense of sophistication.
Kashmir is to sapphires what Mogok is to rubies and Muzo to emeralds – a symbol of top-tier origin, hence the series’ name. The teardrop shape is inspired by the world’s oldest diamond, “The Briolette of India.”
Rock crystals are cut into teardrop shapes, revealing their purity and sparkle under natural light. Bathed in classic 24K gold-plated color, they exude a vintage soft glow with a unique gentle beauty.
The designs are exquisitely ingenious, offering both simple, elegant styles suitable for daily wear without being ostentatious, and intricate stacked styles that captivate when combined. Among the brand’s many series, the Cachemire series has consistently remained highly popular!
Our new arrivals feature clear crystal styles, cool and translucent like ice crystals, suitable for all seasons. For instance, these pendant earrings with rock crystals like rock candy, sway sweetly by the ears.
The most classic masterpiece of the Cachemire series is also available now! The glamorous and bold fan-shaped earrings feature hand-hammered metal textures on the fan surface, making each pair unique.
A bracelet strung with individual rock crystals, artfully arranged, possesses an almost divine, clear beauty, reminiscent of ancient Greeks’ admiration for rock crystal: “ice created by the gods.”
The same design is available in necklace form, visually luxurious yet surprisingly versatile.
Cachemire series necklaces are ideal for layering, with a variety of lengths, thicknesses, and styles to choose from, allowing for free combination to create a personal style. There are pendant necklaces that just reach the collarbone, with gradient rock crystals like dancing musical notes.
Medal pendants set with crystals also showcase the delicacy of metalwork.
There are also long necklaces often seen on Chanel runways, better suited to the elegant and effortless beauty of mature women.
Various lengths and styles look beautiful in any combination.
Venise Series
Mademoiselle Chanel fell in love with Byzantine style due to her passion for Venice. Mosaics, marble, stained glass, crosses, reliefs, and lions all impacted her aesthetic world. This influence was so profound that she incorporated numerous Byzantine elements into her private Parisian apartment, and CHANEL has consistently released Venice-inspired collections.
GOOSSENS’ unique interpretation of Byzantine style is truly kindred. The Venise series draws inspiration from Byzantine aesthetics, combining grandeur and sculptural qualities with romance and delicacy. Its vintage, sophisticated, and distinctive character has made it one of the brand’s classic collections.
Featuring rock crystals polished using various techniques, adorned with intricate pearls and gold beads, and imbued with strong religious overtones, GOOSSENS creates high-end, handcrafted jewelry that blends classical grace with modern boldness.
This time, we’ve stocked up generously, offering a 360-degree beauty experience from earrings and necklaces to hair clips and headpieces. As a seasonal collection with limited availability, this is a rare opportunity to acquire these precious pieces.
The Venise series jewelry uses natural-colored crystals and mother-of-pearl, continuing the luxurious and exquisite Byzantine style while being more versatile than colored gemstone versions.
There are three earring options: short ones that are delicate and gentle, long ones that emphasize glamorous dangles, suitable for both daily wear and special occasions.
There’s also a medium-length Baroque pearl pendant earring with a more classical flavor, swaying by the ears and adding a touch of softness to the luxurious Byzantine style.
For necklaces, we’re introducing new styles never before released! An extremely ornate piece incorporates almost all classic elements of the Venise series, with craftsmanship and design worthy of permanent collection.
The classic cross pendant necklace features pearls surrounding it like lace, with rock crystals making the cross appear lighter, perfectly expressing Byzantine court style. Need to brighten up your summer outfit? This is the piece to do it.
This rare Venise series also offers precious hair accessories! The hair clip is set with pearls and rock crystals, grand in design and exquisite in detail.
The equally elegant and beautiful headband contrasts the textures of pearls and crystals for a sophisticated look. It’s incredibly practical!
There’s also a hair accessory that maximizes glamour and grace. Perfect for the spring and summer wedding season, choosing GOOSSENS bridal jewelry easily captures the spotlight with the sophisticated beauty of a century-old brand.
Square-cut rock crystals paired with mother-of-pearl create a textural contrast. The delicate metalwork is more beautiful than ever, with fine barley grain engraving and openwork designs further accentuating femininity. The open design is also very classical, showcasing the prowess of a century-old brand.
Heart Series
Don’t blink, because this week we’re also fully opening sales for the brand new Heart series from Fall/Winter 2024. GOOSSENS aims to rediscover its original “heart,” presenting classic brand materials with a fresh visual effect. The collectible value is self-evident.
As the renowned Chanel workshop, GOOSSENS’ mastery of rock crystal is world-famous. The new series introduces an eye-catching new element – the “heart.”
While it’s well-known that Yves Saint Laurent had a lifelong love for heart-shaped elements, GOOSSENS wants to assert its “authorship” with this new work: indeed, those classic YSL heart-shaped jewels were originally crafted by the jewelry master Goossens.
Paired with the “heart” shape is the “flame” element. A heart enveloped in fierce flames symbolizes the passion of love and ideals.
At the same time, the craftsmanship that Chanel’s workshop prides itself on is continued: the metal parts are all hand-hammered, featuring exquisite details that cannot be replicated by machine.
Unlike the classic gold of the past, the new series experiments with “grey gold” paired with pink quartz for the first time, adding a fashion-forward touch to the classic pieces.
There are three unique ring styles. Golden flames grow vigorously, with clear textures showcasing powerful vitality. The rock crystal is presented as a pendant, maximally displaying its beautiful qualities.
Flames burst forth like a pair of sincere small hands, grasping a precious crystal heart. Available in natural crystal and pink quartz, these make perfect gifts for your loved ones.
Under the support of flame wings, the ear clips come in two color options: rock crystal with classic gold, and pink quartz with trendy grey gold, each with its own charm. The pink version is particularly appealing!
Precious and gentle flames ignite and warm the crystal heart. Thanks to excellent design and metalwork, these heart pendant ear clips appear dynamic, as if bringing the heart towards you, creating an incomparable sense of sophistication.
Necklaces come in thin and thick chain versions. The thin chain is elegant, delicate, and suitable for daily wear, with a dainty heart pendant featuring beautiful, fine textures.
The rock crystal is set in a unique way: worn on the front, it shows a heart outlined by metal lines; worn on the back, it appears as flames bursting out like two small claws, holding up a heart.
The thick chain version is a luxurious eye-catcher. Large rock crystals are increasingly rare and precious. The handcrafted texture of the chain is also more distinct and appealing, fully showcasing GOOSSENS’ sophisticated metalwork aesthetics.
The color combinations in the Heart series are superb: natural crystal is always paired with classic gold chains for a perfect vintage feel; pink quartz is matched with the series-exclusive “grey gold” chains, appearing cooler and more reserved, adding a fashionable touch to daily outfits.
While many jewelry pieces incorporate heart elements, only GOOSSENS combines such luxurious crystals with exquisite metalwork. The beautiful bracelet balances ruggedness and delicacy, adding a sense of ceremony to daily wear while making a strong statement at important occasions.
The new brooch deserves to be called exquisite. Flames like wings support a rock crystal heart: full, crystal clear, with misty yet profound natural textures.
Chanel FW24/25: Redefining Luxury Through Exquisite Details – A Spectacular New Release from the Maison’s Goldsmith Atelier
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