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Brand Background
American designer Chan Luu was born in a picturesque coastal town in Vietnam. As a young girl, she immigrated to the United States due to war, studying business at Boston University and later fashion design in Los Angeles.
She worked as a sales associate, manufacturing assistant, and fashion buyer before realizing her dream of designing jewelry after accumulating over 20 years of industry experience. In 1996, driven by her passion for jewelry and nostalgia for her homeland, she officially launched her eponymous jewelry brand, CHAN LUU.
CHAN LUU’s design philosophy centers on “cultural fusion.” When Asian elements meet California spirit, they construct CHAN LUU’s unique artistic world. The designer incorporates her childhood memories of the Vietnamese coast, handcrafted items and ancient objects seen during her world travels, and the modern aesthetics of the American fashion industry into her new designs.
SUMMER’24 JEWELRY
The Summer 2024 collection blends California beach vibes with Vietnamese beadwork. 18K gold-plated sterling silver is combined with turquoise, freshwater pearls, and chalcedony. The earring design featuring vibrant turquoise surrounded by delicate freshwater pearls is particularly innovative.
Hand-cut four-leaf clover-shaped abalone shells bring a shimmering effect to the delicate silver bracelets. Textured handcrafted silver adds detailed carving effects to fish elements.
SUMMER ’24 JEWELRY(2)
In the Summer 2024 collection, a vibrant green agate bead necklace is wrapped with moonstone marquise shapes, paired with woven gold and hand-cut yellow crystal, labradorite, and amethyst pendants. Earrings featuring flat freshwater pearls with flat metal spacers incorporate both vertical and horizontal placements, enhancing visual contrast and highlighting design focus.
Spring 2024 Collection
In the latest Spring 2024 items, decorated oval gold marquise shapes are the focal point of bracelets. 18K gold-plated sterling silver earrings are adorned with labradorite-wrapped gemstones, with claws holding a brilliant freshwater pearl. Vintage-style coins, gemstones, and pearls are strung together to form various accessories.
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Bridal Collection
In the bridal collection, white mother-of-pearl is carved into flowers and adorned with gradient natural pearls, romantically blooming in the moment. Freshwater pearls are arranged in gradual sizes, with asymmetrical designs balancing the mature feel of large pearls, elegant yet unconventional. The necklaces are suitable for more women and more occasions.
Popular Item
Aquamarine Beaded Jewelry
Aquamarine is the birthstone for March, with a dreamy sea-blue color that is soft and serene. Inspired by moon phases, the aquamarine pendant bracelet uses faceted gemstone beads paired with crescent-shaped gemstone pendants, showcasing the enchanting ice-blue color of aquamarine from various angles. Small gold beads complement the aquamarine for a layered look that balances strength and softness.
CHAN LUU: Where Nature Meets Luxury – A Journey Through Cultural Fusion in Jewelry Design
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